Patent for Weight Loss Product Set to Enter U.S. Market
Naturex, a French company, has patented an extract from the common ash tree, which is reportedly linked to weight loss. According to an article on NutraIngredients.com (November 27, 2007, McNally), the company will launch the product in the U.S., Asia, and Europe to meet growing consumer demand for natural products to promote weight management.
Naturex’s patent covers the extraction and purification of the key compound "secoiridoids" found within the ash tree. I have noticed a great deal of consumer interest in natural alternatives in a wide range of categories, most importantly food and beverages and health and beauty aids, leaving the patenting opportunities for holistic/natural ingredients wide open.